Project Management

Publishing

Entries in Chinese (2)

Thursday
Jul022015

Popular Chinese Social Media Chase New Markets

New UNOSSC banner Dev Cha 2013

China has a vast and growing market for the Internet and mobile devices. Over the past decade that market has been largely confined to China –  most businesses have had enough domestic demand and opportunities inside the country to keep them busy.

But now companies in China’s dynamic Internet and mobile sector are seeking out new markets outside the country. Both online shopping service Alibaba (alibaba.com) and Weibo (weibo.com), the Chinese version of Twitter (twitter.com), are seeking to list on the New York Stock Exchange. The excitement this news has generated shows how many people want to get a piece of the large Chinese market for technology, social networks and online shopping. It is also sending a chill through America’s Silicon Valley – home to the country’s innovative high technology sector – that they are missing out on China’s fast-growing marketplace. Many American services are banned from operating in China. Even more worrying for Silicon Valley, these home-grown Chinese companies, with the market sewn up at home, are now set to compete globally for customers using their increasingly deep pockets.

One example is Tencent (http://www.tencent.com/en-us/index.shtml), owner of popular Chinese social messaging application (app) Weixin (weixin.qq.com), known as WeChat (wechat.com) outside China. Used on mobile phones and smartphones, Weixin has gained 300 million users in just three years, becoming the dominant social messaging service in the world’s largest smartphone market. Its has been so successful that many rivals are trying to chip away at its customer base.

Weixin, pronounced way-shin, allows smartphone users to send messages and share news, photos, videos and web links with friends. One of its selling points is its claim to not store messages on its servers.

Building on its success in social networking in China, it is looking to expand in other markets, including Southeast Asia, Europe and Latin America. It also wants to grow its offerings in online payment and e-commerce.

One factor in Weixin’s success is the ability to send messages by recording a voice message rather than just typing in characters: very useful for non-Latin script users, and especially for Chinese-language users, who use thousands of characters in everyday communication.

One ambitious forecast claims Weixin could reach 400 million users and make US $500 million revenue within a year.

Cosmetics marketer Jenny Zhao, who uses an iPhone 5, told The New York Times: “I’m probably on Weixin six hours a day. A lot of what I do revolves around it.”

“I use Weixin every day,” said Zhang Shoufeng, a food and drinks seller. “My friends are on it and my boss is on it. We are talking about where to eat, where to hang out and where to meet for company conferences. This is how we communicate.”

Analysts believe Weixin has benefitted from not having to compete with banned-in-China American company Facebook (facebook.com).

“Even if Facebook had permission, it’s probably too late,” said Wang Xiaofeng, an analyst at Forrester Research. “Weixin has all the functionality of Facebook and Twitter, and Chinese have already gotten used to it.”

Tencent is an example of a wider trend: As Chinese companies and offerings have become stronger, wealthier and more innovative, they increasingly look to build their customer base outside China.

Founded in November, 1998, Tencent, Inc. has grown into China’s largest and most used Internet service portal. Its most popular services include QQ (QQ Instant Messenger), WeChat, QQ.com, QQ Games, Qzone, 3g.QQ.com, SoSo, PaiPai and Tenpay, as well as Weixin.

The company claims to put innovation at the heart of its business, with more than half of its employees devoted to research and development. The Tencent Research Institute, established in 2007 with RMB 100 million (US $16 million), calls itself “China’s first Internet research institute, with campuses in Beijing, Shanghai, and Shenzhen.” It has patents for technologies it has developed for instant messaging, e-commerce, online payment services, search, information security, and gaming.

Tencent was driven to innovate by a fear it could quickly become irrelevant in the information technology space. Weixin is also pioneering ways to book taxis, hotels and airline flights through the service and even ways to control home appliances.

“Chinese Internet companies are no longer behind,” said William Bao Bean, a managing director at the venture capital firm SingTel Innov8 (http://innov8.singtel.com/). “Now in some areas, they’re leading the way.”

By David South, Development Challenges, South-South Solutions

Published: April 2014

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=ohM9BQAAQBAJ&dq=development+challenges+april+2014&source=gbs_navlinks_s

Slideshare: http://www.slideshare.net/DavidSouth1/development-challenges-published-april-2014

Southern Innovator Issue 1: https://books.google.co.uk/books?id=Q1O54YSE2BgC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 2: https://books.google.co.uk/books?id=Ty0N969dcssC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 3: https://books.google.co.uk/books?id=AQNt4YmhZagC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 4: https://books.google.co.uk/books?id=9T_n2tA7l4EC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

Creative Commons License
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

 

Tuesday
Jun162015

Mountain People: Innovative Ways to Help the World’s Most Vulnerable

 

 

Physically isolated and socially and politically marginalized, mountain dwellers are among the most vulnerable in the world, according to the Food and Agriculture Organization. A disproportionate number of the world’s 840 million chronically undernourished people live in highland areas — about 270 million mountain people lack food security, with 135 million suffering chronic hunger. Large numbers of additional people in lowland areas also depend on mountains.

In October in Rome, more than 60 representatives from mountain countries around the world called for a coherent approach to sustainable agriculture and rural development in the world’s highland areas to address this crisis. First identified as a problem back at the 1992 Earth Summit in Rio, the degradation of mountain eco-systems and the poverty of those living there, has only worsened with increasing conflict and war. Mountain forests are rapidly vanishing across the globe.

Mountains occupy 24 per cent of the earth’s landscape, and are home to 12 per cent of the world’s people; a further 14 per cent live beside mountains. Most are in the Andes, the Hengduan-Himalaya-Hindu Kush system, and a number of African mountains. Many mountain people are from ethnic minorities, and are often frozen out of political or commercial power. Poverty is common: more than 60 per cent of the rural Andean population lives in extreme poverty, and most of the 98 million Chinese considered to be among the world’s “absolute poor”, are ethnic minorities who live in mountains.

Mountains make up a quarter of the world’s landscapes, and mountain watersheds are critical to water supply – up to 80 per cent of the planet’s fresh surface water comes from mountains. Over half of the world’s population depend on mountains for water, food, hydro-electricity, timber and mineral resources (UN University Mountain Programme).

By their way of life, mountain peoples have expertise in small-hold farming, medicinal uses for native plants, and sustainable harvesting of food, fodder and fuel from forests.

In China, the MinYiYuan company has developed a model to help the millions of impoverished Chinese in the countryside who are being left out of the country’s current economic boom. While many are migrating to the cities to work as labourers, mostly women and children are left behind in villages, with few options to support themselves.

Cai Tingfen saw an opportunity to help the ethnic minority population of Liupanshui City in Guizhou Province. Founded in 2005, MinYiYuan bridges the handcraft culture of the region with the bigger national economy. Its model is unique: rather than buying ready-made handicrafts from craftspeople, MinYiYuan sets the design standards for the quality of the raw materials and sources them itself. This avoids problems with inconsistencies and guarantees customers get a reliably high-quality product. The craftspeople use these raw materials to make handcrafts in their homes, and the finished goods are bought back by the company.

The company buys cotton, hemp and Chinese herbs from local farmers, luring them away from livelihoods that cause deforestation. In 2006, the MinYiYuan Folk Art Centre sold 60,000 (batik) wax prints, 8,000 embroideries, and 20,000 ethnic handicrafts. It made 1.13 million yuan (US $149.319). The company is ambitious, and is already looking to building a research and development base to integrate design, manufacturing, packaging and sales.

Another model that is working is in the Philippines. After the Mount Pinatubo volcano eruptions in the early 1990s, the Aetas people of Luzon found their community was buried under ash and stone. Unable to work the land anymore and live off of the fish and wildlife, the Aetas were close to starvation. Many migrated to the cities to look for work: And without many relevant urban skills, most ended up living in squalor.

One by-product of the volcanic explosion was vast quantities of pumice stone, used in the garment industry to produce ‘stone-washed’ denim. Entrepreneurs were soon turning up to gather the stones.

The Asian Institute for Technology helped the Aeta people organize themselves in marketing social enterprises to gather, market and sell the stones to the many garment makers in the Philippines. By forming cooperatives, the Aeta are able to change the power dynamics with the garment companies: where they had to sell very cheaply to middlemen, the cooperatives enable them to charge more and make a liveable income, allowing them to stay in the community and avoid environmentally more harmful ways to make a living.

In Peru, coffee growers in the mountains have banded together as a social enterprise and use market solutions to increase living standards. The Cepicafe brand in the Piura Mountains, promotes its Fair Trade practices to secure higher prices for the growers. It does this by countering the increasing competition in the coffee market and lower world prices for the beans, with better quality coffee grains and bypassing middlemen to access markets directly.

Cepicafe raises the skills of the growers by providing education to increase productivity and quality, while reducing the farms ecological impact. The premium that fair trade is able to get is then used to improve the farmers’ lives with better housing, new clothes, shoes, better diets, and access to medicine.

They have 51 grassroots member organizations, totaling to 4,800 small-scale coffee producers. Over 18 per cent are women. By introducing a business culture and using radio programmes to further spread knowledge, productivity and quality have increased.

Cepicafe’s access to markets in the US and Europe means it can pay between 60 and 80 per cent more than local buyers.

By David South, Development Challenges, South-South Solutions

Published: November 2007

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=XoCVBgAAQBAJ&dq=development+challenges+november+2007&source=gbs_navlinks_s

Slideshare: http://www.slideshare.net/DavidSouth1/development-challengessouthsouthsolutionsnovember2007issue

Southern Innovator Issue 1: https://books.google.co.uk/books?id=Q1O54YSE2BgC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 2: https://books.google.co.uk/books?id=Ty0N969dcssC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 3: https://books.google.co.uk/books?id=AQNt4YmhZagC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 4: https://books.google.co.uk/books?id=9T_n2tA7l4EC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

Creative Commons License
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.