Creative Use of Wi-Fi to Reach the Poor

In 2003 former UN Secretary-General Kofi Annan called for greater access to wi-fi, or wireless internet networks, as a mechanism to help poorer regions catch up with the pace of technological change in developed countries. Wireless networks remove the need to lay costly wires and can quickly bring fast and convenient internet access to large populations currently denied access. By removing the need to lay lots of cables to get communities online, wireless could help poorer nations narrow the digital divide and catch up with countries where the technology has already taken hold. Social entrepreneurs are stepping in to fill the gap between the promise of wi-fi and the reality.

A contemporary take on the mobile library, where a bus travels to remote or under serviced areas to lend books, is being used to bring wi-fi and web content to remote villages in India, Rwanda, Cambodia and Paraguay lacking internet access. United Villages and its subsidiary First Mile Solutions cleverly targets only the content the villagers really want and then provides it to them for a fee. Using a fleet of buses and motorcycles, they upload in the city before going to the countryside popular pages and pages previously requested. “There’s only 0.003 percent of the web that rural Indians care about,” founder Amir Hassan told the BBC. “They want to know the cricket scores, they want to see the new Aishwarya Rai photos, and they want to hear a sample of the latest Bollywood tunes.”

Once in the countryside, a small box with an antenna onboard the buses or a motorcycle communicates with the rural computers, sometimes up to six times a day. Special content requests can be made for a few rupees, and emails are collected and delivered. Not only do the buses deliver web content, they also act as a courier service, picking up and delivering products ordered via the web for the villagers. “We-re bringing e-commerce to rural India,” said Hassan.

“My objective is to show to the village youth that having a PC with connectivity is a viable business, so that more and more unemployed youth can take up this as a self-employment opportunity,” remarks villager Raj Kishor Swain, who helps with United Villages.

Green WiFi, based in San Francisco, has a simple aim: to provide children in developing countries with access to the internet. But the difference is that they have developed a solution to the biggest problem in most remote regions: reliable electricity supply. Their invention is intended to partner with the US $100 laptop computers being rolled out in the developing countries by the One Laptop Per Child Project. Green WiFi has developed a low cost, solar-powered, standardized wi-fi access solution that runs out-of-the-box with no systems integration or power requirements. All that is required is a single source of broadband access and light.

In a further boost to internet access in Africa, the World Bank is also funding US $164.5 million in high-speed internet access for Kenya, Burundi and Madagascar to boost regional competitiveness. Eastern and much of Southern Africa is the only region in the world not connected to the global broadband infrastructure.

By David South, Development Challenges, South-South Solutions

Published: April 2007

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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