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Tuesday
Jun302015

Ambitious Schemes Hope to Advance Economic Development

 

Sometimes it takes a bold, fresh start to speed up economic and human development goals. Taking a large-scale approach has been used around the world, either establishing new trade zones or even a new city.

Two recent examples in Nigeria and Afghanistan are attempting to speed economic development in their respective countries, with both receiving help from experienced Asian practitioners of rapid economic development.

The role models for this approach are the so-called “Asian Tigers”: they include Taiwan, Hong Kong, Singapore and South Korea. They are admired because each country rose from extreme poverty to become some of the Earth’s richest nations. Importantly, what they did stands as proof that extreme poverty can be escaped from; people can become much wealthier in just a decade or two.

The pioneer of using trade zones to speed development is the Asian city state of Singapore (http://www.gov.sg/government/web/content/govsg/classic/home)..Fifty years ago it was one of Asia’s poorest countries. With its port (http://www.mpa.gov.sg/) it had a way to turn things around but it also realized in the early 1960s it could not just compete by having cheap labour, something that was plentiful across the developing world (http://www.mti.gov.sg/MTIInsights/Pages/Economic-History-and-Milestones.aspx). It needed unique technical skills that could not be found elsewhere.

The country was unable to create products and services that it could export and compete in global markets because of a lack of skills, the Government determined. Authorities employed a mix of measures to make the country attractive to foreign companies to boost skills. These included fair enforcement of local laws, tax incentives and upgraded infrastructure, much of it paid for with an infrastructure tax, rather than borrowing. With the influx of new thinking and high-quality skills, new technologies and new ways of doing things, in time, a culture of innovation became hardwired into the way things were done in Singapore.

Beginning in 1961 with the Jurong Industrial Estate (http://infopedia.nl.sg/articles/SIP_246_2004-12-16.html), the Singapore government set aside land to develop the economy by attracting international businesses and boosting its existing port facilities. It also established the Economic Development Board (EDB) in 1961 and the Singapore Tourism Promotion Board (STPB) in 1964.

By creating favorable conditions for international businesses to come in and operate, Singapore quickly developed to become one of Asia’s wealthiest trading and manufacturing centres.

This is a strategy China successfully implemented in the 1980s and 1990s and in turn generated the largest and quickest population shift out of poverty in human history, turning the country into an economic powerhouse.

The secrets to making this strategy work include understanding what modern infrastructure requirements are necessary for international businesses. These days, this means speedy and generous bandwidth for the Internet, modern airports, roads, security, and quality housing and food.

One of the biggest contemporary challenges is competition. Whereas Singapore was a pioneer in its day, now, many countries across the global South are pursuing this strategy to spur growth. An international company has many options to consider, and will more than likely gravitate towards the country that makes the best offer with the least risk.

Trade zones are places ripe with opportunity for innovators. New places tend to be seeking the latest in information and communication technologies, the latest in transportation options, modern housing and office facilities. All of these changes require innovators with fresh thinking to make them work. It is also often easier to introduce new ways of doing things to places that are not coping with legacy infrastructure and old habits and ways.

Billing itself as a “new model city,” the Lekki Free Zone Lagos, Nigeria (lekkizone.com) in West Africa is trying to bring a fresh start to the city and the region. It is a joint partnership between investors from China and Nigeria.

Its goal is to better connect regional markets to the global economy. The free trade zone hopes to remove barriers to growth and to attract international investment, becoming the top destination for inward investment in Africa. The project is being run by the Lagos State Government but funded with private capital investment.

Nigeria has been looking into Free Zones since 1982, as it sought additional ways to earn income apart from oil exports. The Export Processing Zone Act 63 was passed in 1992 and the Calabar Export Processing Zone was eventually set up in 1999 (http://www.nepza.gov.ng/index.php?option=com_content&task=view&id=18&Itemid=34). Since then, a slew of Free Zones have been set up, or are in the works.

The Lekki Free Zone is envisioned as a high-tech zone that will eventually lead to the creation of 2 million jobs. The Zone’s investors are targeting businesses working in oil and gas, petrochemicals, electronics, light and heavy equipment, machinery and automobiles, pharmaceuticals, textiles, shopping and banking and financial services.

Lagos State is home to 21 million people, and the current city of Lagos is on course to become the third-largest megacity in the world. Officials claim the area has an economic growth rate of 16.8 per cent per year.

The 16,500 hectare Lekki Free Zone, to the southeast of the city, is divided into two parts: an industrial zone and a residential zone. The residential zone will include apartments and villas, shopping malls and plazas, hospitals and clinics, schools and research and development centres and a hotel, tour and recreational centres, golf courses, gyms and water sports facilities.

Located on the southern coast of Nigeria with connections to the Atlantic Ocean and the Gulf of Guinea, the Lekki Free Zone says it will give companies access to the largest consumer market in Africa, with a potential reach of 500 million people.

The companies will also be able to draw on Nigeria’s natural resources, including oil, natural gas, timber, rubber, cocoa, Arabic gum and sesame seeds as examples.

Another new beginning is being sought in war-torn Afghanistan, which is working on building a new city close to the capital, Kabul.

Kabul New City started construction in 2013 and is planned to be a city of canals, parks and villas. It will be home to 1.5 million people, cost US $33 billion and take 15 years to complete. It is being partly funded by Japan.

It is a very ambitious scheme for a country that has been mired in conflict for decades. It is hoped the initial seed capital invested by Japan will attract other investors to fully fund the project. Japan got the project going with a commitment to contribute US $106 million between 2009 and 2015.

The site of Kabul New City is 19 kilometres from the existing Kabul, near the Bagram airbase used by NATO forces in the country.

Foreign military forces are looking to leave Afghanistan in 2014 and the new city offers a fresh start for the country after years of conflict.

Located in an area surrounded by the Marko mountains, it is in “one of the safest areas of Afghanistan,” Abdul Habib Zadran, Chief Financial Officer of the Dehsabz-Barikab City Development Authority (http://www.dcda.gov.af/), the agency in charge of the project, told The Sunday Times.

The project could be a significant leap ahead in modernization from the current conditions in Kabul, where the streets are in poor condition and buildings in disrepair. Kabul was originally built for 800,000 people, according to The Sunday Times, but now has over 4 million residents. Projections forecast the city growing to 6.5 million people by 2025. Kabul will experience extreme pressure to handle this growing population and find the resources to serve it.

The homes would receive electricity from solar panels and renewable energy sources. Kabul New City will need to tackle the problem of access to enough water to service the growing new city’s population. Plans are afoot to provide water from rivers north of the city.

The master plan for the new city has been designed by Zahra Breshna (breshna-consulting.com), an Afghan-German company which has also built the new Kabul Bank headquarters. The company calls the project “a new beginning for Kabul.”

By David South, Development Challenges, South-South Solutions

Published: May 2013

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=RfdcAwAAQBAJ&dq=development+challenges+may+2013&source=gbs_navlinks_s

Slideshare: http://www.slideshare.net/DavidSouth1/development-challenges-may-2013-issue

Southern Innovator Issue 1: https://books.google.co.uk/books?id=Q1O54YSE2BgC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 2: https://books.google.co.uk/books?id=Ty0N969dcssC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 3: https://books.google.co.uk/books?id=AQNt4YmhZagC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 4: https://books.google.co.uk/books?id=9T_n2tA7l4EC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

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This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

 

 

Tuesday
Jun302015

African Digital Laser Breakthrough Promises Future Innovation

 

For decades many African countries have experienced low investment in research and development (R&D) and scientific innovation. One of the few nations to benefit from a sophisticated university network and research and development sector was South Africa. It still ranks top on the continent for funding R&D and its high number of scientific journals.

And it seems this support has paid off in a recent innovation. The world’s first digital laser designed and built in Africa has been developed by a team of physicists at the University of KwaZulu–Natal in South Africa (http://www.ukzn.ac.za/), as reported in the MIT Technology Review (http://www.technologyreview.com/).

This innovation joins a positive trend in Africa, where support to science, technology and R&D is rising – albeit from a very low base. In 2010 UNESCO – the United Nations Educational, Scientific and Cultural Organization – found Africa was reversing decades of neglect in research and development. African countries were increasing investment in science and technology after realizing it will accelerate their connection with the global economy and help create better-quality jobs to tackle poverty. The UNESCO Science Report found Burkina Faso, Kenya, Nigeria and South Africa had adopted laws to support biotechnology research, for example.

Since 2005, six new science academies have been established in Mauritius, Morocco, Mozambique, Sudan, Tanzania and Zimbabwe. This compares to nine established between 1902 and 2004.

The proportion of GDP (gross domestic product) devoted to R&D averages 0.3 per cent in Africa, according to UNESCO.

South Africa continues to lead in R&D spending, raising its investment from 0.73 per cent of GDP in 2001 to 0.94 per cent in 2006. The country is home to 46 per cent of Africa’s scientific publications compared to 11.4 per cent in Nigeria and 6.6 per cent in Kenya (UNESCO).

Experts say the digital laser developed in South Africa is a breakthrough that will open up ever-further innovations and business opportunities.

So, what is a digital laser and what is the innovation? A laser is short form for Light Amplification by Stimulated Emission of Radiation. It is a device that produces a concentrated light source. Unlike conventional light sources that emit a diffused, multispectral light, lasers allow for a monochromatic light beam to be concentrated on a small area. This can be used to cut an object precisely, or beamed over long distances without losing its strength.

Lasers can create immense light, heat and power at close range and are regularly used in surgery and medical diagnosis.

Conventional lasers require external devices to alter and bend the laser light beam. The digital laser allows the shape of the beam to be digitally altered internally at the touch of a computer keyboard and gives greater immediate control. This means a plethora of new shapes can be formed with the laser beam, and this can have many practical applications.

The digital laser augers in a new age of creativity with lasers and more spontaneity in how they are used. Rather than having to place a lens or mirror at the front of the casing to shape the laser beam, this innovation makes it possible to create any shape desired digitally by a computer. The research team has been able to create various complex shapes for the laser beams in experiments. One mooted use is to apply laser beams to manipulate microscopic objects – similar to the tractor beams seen in science fiction films such as “Star Trek”.

Few of us spend much time thinking about lasers, yet they are ubiquitous in the modern world and are found in many electronic products (https://en.wikipedia.org/wiki/List_of_laser_applications). They play a critical part in the modern world’s economy. Some common applications for lasers include laser light shows at music concerts, bar code readers at the grocery store, or laser pointers used during public presentations. Dentists also use them to speed the hardening of fillings.

Not to exploit lasers as a technology in the modern world is equivalent to bypassing the silicon micro-chip that sits inside personal computers, electronic devices and mobile phones.

By David South, Development Challenges, South-South Solutions

Published: April 2013

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=8vNcAwAAQBAJ&dq=development+challenges+april+2013&source=gbs_navlinks_s

Slideshare: http://www.slideshare.net/DavidSouth1/development-challenges-april-2013-issue

Southern Innovator Issue 1: https://books.google.co.uk/books?id=Q1O54YSE2BgC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 2: https://books.google.co.uk/books?id=Ty0N969dcssC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 3: https://books.google.co.uk/books?id=AQNt4YmhZagC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 4: https://books.google.co.uk/books?id=9T_n2tA7l4EC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

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This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

 

Tuesday
Jun302015

Preserving Beekeeping Livelihoods in Morocco

 

The clever combining of tourism and long-standing beekeeping skills has revived a local craft and is also helping to preserve the ecology of Morocco.

Beekeeping, or apiculture (http://en.wikipedia.org/wiki/Beekeeping), has two clear benefits. Bee products, including honey, beeswax, propolis, pollen and royal jelly can be a valuable source of income. The other benefit is the critical role bees play in the ecology by pollinating flowers and plants as they go about their daily business.

Bees are at risk around the world, as reports of the dying-off of bees from colony collapse disorder (http://en.wikipedia.org/wiki/Colony_collapse_disorder) raise concerns about the impact on the earth’s ecology and plant life should bees disappear.

North Africa and the Middle East are considered the cradle of beekeeping, with records showing beekeeping going back to 2400 BC in Egypt. According to “A review of beekeeping in Arab countries” by Moustafa H. Hussein, “The total number of honey bee colonies in Arab countries is approximately 42 million, the total number of beekeepers is 321,700”.

In the paper “The Future of Bees and Honey Production in Arab Countries” by Moustafa A. EL-Shehawy, Egypt has the largest number of bee colonies in Arab countries (48 per cent), with Algeria in second place and Morocco with 9 per cent of the bee colonies.

Support for beekeeping comes from the Arab Beekeepers Union (http://abu.saudibi.com/index.php?page_id=115), which was established in 1994 with the aim to improve “the beekeeping profession all over the Arab World”, according to its website, and the Arab Apicultural Congress, first launched in 1996.

Beekeeping has significant potential for further development, many argue, and can be a great source of income and sustainable livelihoods for communities with a long history of beekeeping.

In Morocco, one solution to preserve beekeeping as a skill and source of income is to turn beekeeping into a tourist destination and event, which has the dual aim of boosting a local food product and reviving a traditional craft and skill.

The Berber heartland of the Agadir region is an area with a reputation for beauty, filled with waterfalls and mountains – and plentiful flowers, which attract bees. As a result, the area is home to the proud local specialty of honey, as well as for its argan nuts and oil, almonds, palm, juniper and olive production.

Now a “Honey Road” route for tourists, combined with community honey festivals, is helping preserve local skills and give a boost to this long-standing economic activity.

Beekeeping is a centuries old skill for the Berber people of North Africa. Berbers (http://en.wikipedia.org/wiki/Berber_people) are spread out across North Africa and were traditionally nomadic herders. Most now live in Morocco and Algeria, but Berbers can also be found in Tunisia, Libya, Mauritania, Mali and Niger.

Starting at the beginning of May, a honey festival takes place in the Moroccan village of Imouzzer des Ida Outanane (http://en.wikipedia.org/wiki/Imouzzer_Ida_Ou_Tanane), 60 kilometres from Agadir.

The honey festival brings together the region’s beekeepers. Tourists can sample honey and prizes are offered based on the quality of the product. It is part of the “Honey Road” route that tourists are encouraged to journey along.
The villagers share responsibility for the care of the bees. Demonstrations take place showing the basics of honey production and the keeping of queen bees.

A few kilometres away on the Honey Road is the village of Izourki Oufella, which produces honey perfumed with thyme and lavender.

The Honey Road runs a triangular pattern south and west of Marrakech between Argana, Oued Tinkert, Asif Tamraght, Agadir and Imouzzer. Argana is reputed to have the “largest and oldest collective beehive in the world” (http://www.morocco.com/blog/tantalizing-tastes-of-the-honey-festival).

Abdelhakim Sabri, owner of Auberge Zolado (aubergezolado.com) – a hilltop hotel with a restaurant and spa – is located in Agadir on the Honey Road.

Sabri works to preserve local culture. “Rural beekeepers struggle, so we’re introducing visitors to apiculturists like Ahmed – and Morocco’s finest honey,” he told High Life magazine.

Ahmed is a Berber beekeeper. He builds cylindrical hives for the bees by rolling sheets of woven reed and then caking them in earth. When the earth has dried, the bees quickly make it their home.

The region’s honey is prized for its distinctive flavour, infused with the aroma of herbs such as thyme, or flowers such as lavender, orange blossom or cactus. A mixture is made of honey, argan oil and almonds and is usually given to couples on their honeymoon.

“Different flowers bloom during different periods, so honey changes through the year,” said Sabri.

It sounds like the Honey Road is worth regular visits to sample the honey as it changes with the seasons!

By David South, Development Challenges, South-South Solutions

Published: April 2013

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=8vNcAwAAQBAJ&dq=development+challenges+april+2013&source=gbs_navlinks_s

Slideshare: http://www.slideshare.net/DavidSouth1/development-challenges-april-2013-issue

Southern Innovator Issue 1: https://books.google.co.uk/books?id=Q1O54YSE2BgC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 2: https://books.google.co.uk/books?id=Ty0N969dcssC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 3: https://books.google.co.uk/books?id=AQNt4YmhZagC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 4: https://books.google.co.uk/books?id=9T_n2tA7l4EC&dq=southern+innovator&source=gbs_navlinks_s

Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

The first five issues of Southern Innovator. The highly influential magazine was distributed around the world and each issue was launched at the annual Global South-South Development (GSSD) Expo hosted by the United Nations Office for South-South Cooperation (UNOSSC).

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This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

 

 

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Tuesday
Jun302015

Made-in-Africa Fashion Brand Pioneers Aim for Global Success

 

African fashion brands have not always been the first place fashionistas turned to when shopping for new clothes or shoes in developed economies. While Africa has long been a source of inspiration in contemporary and traditional fashion, the continent has had a weak reputation for manufacturing and selling mass market global fashion brands.

There are initiatives, such as Origin Africa (http://originafrica.org/), an ongoing campaign working to improve African trade by increasing the trade of textiles and apparels, cut flowers, specialty foods, home décor, and fashion accessories. Origin Africa matches African designers and entrepreneurs with experienced industry leaders to “facilitate, coordinate and advance ‘trade, not aid’ efforts”.

While there are many places in Africa engaged in the global clothing manufacturing outsource industry – often paying very low wages – strong African fashion brands are often absent in most developed countries. Well, at least until now.

Two recent examples have joined the well-publicized success of Ethiopia’s soleRebels, maker of rubber-soled shoes (solerebelsfootwear.co). SoleRebels became an Internet success story, harnessing the power of web-based sales to reach customers around the world.

Now another Ethiopian shoe maker is also pushing its way into the global fashion scene. Ethiopian-made sneaker brand Sawa has just been picked up by the American retailer of preppy clothing J. Crew (jcrew.com). The successful catalogue and online clothing retailer has great clout when it comes to promoting a brand, and this should be a big boost to the reputation of African fashion labels.

Sawa’s headquarters is in Paris, France (the physical home of much of the world’s fashion scene) but all its shoes are sourced and made in Addis Ababa, Ethiopia’s capital, and the company’s website is run from there.

Sawa says the key to its success is to be a business first and foremost – not a charity.

“Sawa project does not have the so-called generosity of brands which use Africa just to glorify themselves,” said Wendesen Birhanu, on the company website.

“Sawa is a fashion brand which has taken the challenge to fabricate shoes in Africa. All the added value benefits the continent.”

The company’s shoe factory is modern and has the workers positioned at their desks making the shoes. The brand logo proudly states “Made in Africa” on all the brown cardboard shoe boxes in a bold, red roundel stamp.

Sawa also uses the slogan “vote with your feet” to show the connection between purchasing the shoes and supporting African business and manufacturing.

The footwear, currently available in the United Kingdom, France and through J. Crew in the United States, has a distinctive rubber sole with the African continent embossed on the bottom – a clever design tweak ensuring the wearers will leave an interesting footprint wherever they walk.

The styles available include Dr Bess, a vintage canvas and leather shoe in a low-cut silhouette. The Tsague is a vintage shoe with a mid cut like that used for basketball shoes.

The shoes have been put through their paces in an independent quality assurance lab and each shoe’s details are explained on the Sawa website (http://www.sawashoes.com/index.php?option=com_content&view=article&id=2&Itemid=8&lang=en).

They retail in Europe for between 75 euros and 115 euros a pair – a middle-market price – and come in eye-pleasing colours, from basic black to white to sand, dark blue, grey, brown, red and light blue.

Small and medium enterprises (SMEs) (http://en.wikipedia.org/wiki/Small_and_medium_enterprises) have been identified as an essential part of Africa’s future prosperity and key to its ability to reduce poverty and achieve development objectives like the Millennium Development Goals (MDGs) (www.un.org/millenniumgoals).

Obstacles to growth for SMEs include poor infrastructure, unreliable power supplies, unscaleable business models, low quality standards and poor quality branding and design.

Developing manufacturing in Africa is key to improving incomes and wealth. Creating unique, branded products for overseas markets makes it possible to earn foreign currency and be able to benefit from consumers in other countries. The math is simple: once you have saturated the local market for your product, the only way to boost sales and profits is to seek new customers elsewhere. By selling to people in a country with a higher national income, it is possible to charge more and in turn earn more money for each product. In time, this can lead to significant income rises and in turn, human development gains as the spare cash can be put to improving local living conditions, acquiring education or better health services and consuming better quality food.

Another important feature of selling to overseas customers is competition. Having to compete with the pick of the world’s top brands means a company must raise its game to stand a chance. The pressure forces the company to sharpen its product line, become more efficient, stick to strict quality control and embrace the latest thinking in design, marketing and information technologies.

In short, an African company that can weather a few years successfully selling to overseas customers is going to be a fierce competitor back home.

And, as has been forecast many times, the rise of Africa’s middle class consumers will be a big driver of economic growth in the next decade. If this middle-income consumer class buys lots of African-made consumer products, then the impact on job and wealth creation on the continent will be significant.

Another fashion initiative boosting brand Africa is a partnership between Italian fashion lifestyle clothing retailer Diesel (diesel.com) and the Edun ethical fashion label (edun.com), founded by Ali Hewson and her husband Bono, singer with rock band U2.

The collaboration offers a contemporary take on retro street wear from Africa’s past, while having all the garments made and sourced from Africa.

In March 2013, Diesel+EDUN launched a 25-piece denim collection drawing its inspiration from African creativity. The collection uses raw, untreated denim sourced and manufactured in Uganda. It mixes up Malian textile prints for linings, with outside embroidery drawing on traditional Zulu weaving patterns. It also includes a denim jacket inspired by street wear from 1970s South Africa.

Edun was originally set up to encourage greater trade with Africa as a way to address poverty and boost incomes. Begun in 2005, the brand has tried to overturn the perception that ethical and ecologically sound fashion can’t be fashionable and desirable too.

Edun has sought to be “a creative force in contemporary fashion”, according to its website. In 2007, it launched a line dedicated to making t-shirts entirely made in Africa called Edun Live. Edun Live t-shirts “are entirely ‘Grow to Sew’ African. From cotton to finished tee, all production takes place in Africa.”

Edun has the goal of producing 40 per cent of its fashion collection in Africa by 2013. It does this by “supporting manufacturers, infrastructure and community building initiatives”.

All of Edun’s cotton is harvested to CCIU cotton standards. The Conservation Cotton Initiative Uganda (CCIU) is a cotton-farming program that helps to build sustainable farming communities in Northern Uganda.

Edun is currently working in Kenya, Morocco, Madagascar, Uganda and Tunisia.

The Diesel+EDUN (http://www.diesel.com/diesel+edun/) collaboration had its start at the beginning of 2012. After trips to East and West Africa by Diesel founder Renzo Rosso and Edun founders Ali Hewson and Bono, the idea was hatched to work together to “further apparel trade and development in Africa”. The goal is “bringing business to the continent and highlighting to the fashion world the possibility for sustainable trade and creative opportunity in Africa.”

More than 5,000 farmers participated in the 2011/2012 CCIU program, and more than 8,000 have already enrolled in the 2012/2013 season, the website states.

Edun is also working with Mikono Knits (Mikonoknits.com) to promote traditional African knitting techniques.  Founded in 2005 by Froydis Dybahl Archer, Mikono makes and sells hand-crocheted sweaters and tank tops from its Nairobi, Kenya workshop. The plan is to use the success of Mikono Knits to expand the number of underprivileged women the firm can hire to work for the business. The business currently employs 10 women and uses locally sourced organic cotton and wool, supporting the local economy.

Beyond the actual clothing partnership and African-inspired fashion, there is a clever promotion campaign to raise awareness for the Diesel+EDUN line. Called Studio Africa (http://studioafrica.tumblr.com/), it is a marketing and perception-shaping initiative, “celebrating and promoting creativity in Africa”. It is doing this by promoting nine African artists to better communicate the African vibe of the collection and give the artists’ careers a boost. It is curated and edited by Okay Africa (http://www.okayafrica.com/), a cultural guide to “all the latest music/culture/politics coming from Africa and the Diaspora”.

By David South, Development Challenges, South-South Solutions

Published: March 2013

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

Google Books: https://books.google.co.uk/books?id=Z_ZcAwAAQBAJ&dq=development+challenges+march+2013&source=gbs_navlinks_s

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Tuesday
Jun302015

Kenyan Book Company Brings Online Sales to East Africa

 

The Internet has revolutionized retail sales in many developed countries – and nowhere more so than for booksellers. The ability to offer an almost unlimited supply of books through a website is revolutionizing the way people shop and giving life to books long out of print or by unknown authors.

Kenya has recently gained a reputation for doing things differently in Africa and making great strides when it comes to using information technologies. And the next development in this story is the launch of a Kenyan online book shop modelled on the successful U.S. online bookseller Amazon (amazon.com).

A book boom is well underway across the global South. Literary festivals continue to expand, from Colombia in South America to India to Nigeria in West Africa, and so do sales of books, newspapers and magazines. While the publishing industries in developed countries despair at the impact of digital media on their profits, in the global South, rising prosperity and literacy are fuelling greater interest in reading and a growing print publishing industry. For example, India is experiencing 15-per-cent-a-year growth for its publishing industry, which is valued at nearly US $2 billion (Frankfurt Book Fair).

Kenya’s Text Book Centre (TCB) (textbookcentre.com), considered one of the country’s most reputable booksellers, has launched its own online book selling portal and its “eBook web store”. It is targeting readers across East Africa and sells books in 14 categories. Being Kenyan, it is taking an innovative approach that recognizes the large numbers of people who are doing all their transactions over mobile phones. The book portal allows customers to make purchases with their mobile phones using mobile money. This system uses the Kopo Kopo (kopokopo.com) software platform, which allows small and medium sized businesses to accept mobile phone payments.

Kopo Kopo was first developed in Sierra Leone in 2011, before being further prototyped in Kenya. Kopo Kopo wanted to develop an effective mobile platform to help small and medium sized businesses to better interact with their customers. The Kopo Kopo service was officially launched in February 2012 and is partnered with Safaricom, using its M-PESA Buy Goods service. It is being currently used by hundreds of businesses, from “salons to restaurants to office supply stores”, according to Kopo Kopo’s website.

As an added benefit, the Kenyan online book platform is joined by a new marketplace for thousands of African ebooks. This part of the service is called eKitabu (ekitabu.com).

EKitabu will be a big boost to the continent’s authors and also open up new opportunities for budding authors who previously would have struggled to get published and distribute their work. If the ebook web store follows the dynamic of online booksellers in more developed markets, then this ability to gain exposure for author’s work and find an audience could also attract bigger publishers and spark interest in international book deals for formerly obscure writers.

The Text Book Centre was founded in 1964 by two Indian business partners in Kenya, Mr. SV Shah and Mr. MJ Rughani, and is now considered the leading bookstore in Kenya, specializing in leisure and educational books, according to its website.

Headquartered in Nairobi’s central business district, it focuses on providing books for the educational sector and strives to be “East Africa’s leading leisure and educational bookstore and office support resource centre”. It also supplies to customers in Uganda, Sudan, Somalia, Malawi, Zanzibar and Tanzania.

By David South, Development Challenges, South-South Solutions

Published: March 2013

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Southern Innovator Issue 5: https://books.google.co.uk/books?id=6ILdAgAAQBAJ&dq=southern+innovator&source=gbs_navlinks_s

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