Ugandan Fish Sausages Transform Female Fortunes

 

What to do when your food production enterprise is just not making much money? It is a common problem in the global South, where farmers and fishers often struggle to survive and can face the threat of bankruptcy and destitution when trying to provide essential food for their communities.

Some fish farmers in Uganda – many of them women – were caught up in this dilemma, unable to find a way to make a good income from the fish they were harvesting.

But a lucky hire for one fish cooperative, in the form of a humble secretary, has turned into a business and food success story that is getting set to jump across borders in Africa.

Lovin Kobusingya is the former secretary and university graduate who, through tenacity and ingenuity, has built a business selling fish sausages that has become a hit in Kampala, Uganda in East Africa.

Through trial and error, Kobusingya came upon the idea of turning the fish into sausages. The product, basically unknown in Uganda before, became a tidy solution to the dilemma of how to sell fish at a premium price that could boost the income of the farmers.

She joins the growing number of female entrepreneurs in Africa. Africa has the highest rate of female entrepreneurship in the world, according to the World Bank, which says two-thirds of women in Africa are in the labour force.

The 29-year-old mother of two set up Kati Fish Farms (http://katifarms.org) and Kati Farm Supplies Ltd. and now sells 500 kilograms of fish sausage a day.

Located in the country’s capital, Kampala, Kati Farm Supplies Ltd. prepares and sells a wide range of food products made with chicken, beef, fish, pork, goat, lamb and honey.

Kobusingya is notable not only for her success as a food entrepreneur, but also for the way she has generated attention and excitement around her business and products.

According to Kenya’s Nation newspaper, Kobusingya boosted her profile by gaining customers in Uganda’s hotels.

She graduated six years ago from Makerere University in Kampala (http://mak.ac.ug) and originally planned to go into banking. Like many graduates, she found it hard to break into the sector and get a steady job. After a year of frustrating job hunting, she found a position as a secretary with a fish cooperative society.

“I got a job after a rigorous interview,” she told the Nation. “It was not well-paying.

“The most challenging part of the job was dealing with fish farmers, who were grappling with an unsteady market for their produce.”

Despite all the problems facing the fish industry, Kobusingya became inspired to do something about it. Rather than just hoping market prices would turn in favour of the fish farmers, she diversified the cooperative’s products to add value to the raw fish ingredients.

“Most of our members were women who had taken up aquaculture (fish farming),” she said. “At the time, this was still a novelty.”

It is a tale of trial and error, as Kobusingya tells it.

“We tried selling our products, such as fish feeds, and even selling directly to consumers. But I felt that there was something more we could do to help the farmers even more.”

Becoming frustrated with the constraints of her role, she decided to start the business on top of her day job. She started buying fish directly from the farmers, filleting it herself and selling it to customers.

Yet, still fish was not selling and going to waste.

Then the eureka moment came: make fish sausages. This had never been done in Uganda and she set about undertaking research on the Internet to learn how to do it.

“I assembled bits and pieces of information from the Net on how to make the sausages,” Kobusyingya said.

“Everywhere I went seeking more information, people thought I was out of my mind.

“Nobody had heard of fish sausages but I received support from the Uganda Industrial Research Institute in 2011. They helped me to develop a formula for the product,” she said.

With the new product developed, Kobusingya tried selling it to the hotels in Kampala. And this was the crucial moment when her fortunes changed: people were excited by the new and novel product.

The first orders earned her US $800 and with that jolt of cash, she was able to launch the product in February 2012.

Production started at 100 kilograms of fish sausage a day. By the third month, she was able to produce 500 kilograms a day. And because the product is so popular, she is running hard to meet demand from hotels, food outlets and institutions.

Expanding into selling smoked fish and frozen chicken and beef, she is now working with 470 fish farmers, most of whom are women.

“This business has motivated farmers throughout Uganda,” she said.

“The enterprise, now worth about Ush50 million (US $19,230), has 16 permanent employees,” she said.

She also took the fish sausages on the road and introduced them to the SmartFish trade event in Lusaka, Zambia, where they became a hit with attendees.

SmartFish (http://www.smartfish-coi.org/#!home/mainPage) is funded by the European Union through the European Development Fund and is implemented by the Indian Ocean Commission in partnership with regional trade organizations. The objective of the event was to increase trade within the region.

With her confidence further boosted by the positive international reaction, Koubusingya is exploring how to sell into Kenya, Tanzania, Rwanda and Burundi.

“I always knew I was a businesswoman,” she told The New York Times. “When I was in high school, I used to sell illegal sweets. And I made money.”

“I am very happy and proud” of being a female entrepreneur. “When I was young, they said: ‘A woman is a woman – a man should take care of you.’ But women are actually contributing a lot more than men. We always find ourselves multitasking,” when juggling work and a family.

By David South, Development Challenges, South-South Solutions

Published: November 2012

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Ugandan Project Pioneers Transparent Development

A pioneering experiment in the community of Katine (www.guardian.co.uk/katine) in the East African nation of Uganda recently came to its official end. A unique three-year project to try and transform the development outcomes of this rural community, it pioneered a new model of communicating aid and development. Unusual transparency was used to show how things work – or don’t – in development. The budgets, the reports and the evaluations are all available on the website. Britain’s Guardian newspaper regularly covered the work, and two Ugandan journalists embedded in the community gave regular updates as well.

A rich resource of web content was built up over the three years. People were able to post their comments and criticisms on the website for all to see. Members of the community logged onto the website as well and gave their on-the-ground views. Development workers had to explain what they were doing and why.

Anthropologist Ben Jones wrote in The Guardian that Katine is “remarkable: for the first time, the complex reality of doing a development project has been brought to a wider audience.”

Katine is a rural community of villages and home to 29,000 people. The Katine development project set out to focus on five aspects of deprivation: health, education, water and sanitation, livelihoods and governance.

It was launched in 2007, when The Guardian urged its readers to donate to support the project. The British bank Barclays pledged to match the donations up to £1 million (US$1,619,229). The NGO Farm-Africa (http://www.farmafrica.org.uk/) provided expertise on agriculture and the project partnered with Amref (http://uk.amref.org/), a leading African health NGO.

Journalists, academics, development experts and NGOs tracked progress on the web and shared this with the general public.

The records show that the project spent a total of US $3.72 million between 2007 and 2010. Administration in various forms used US $968,166 while, US $501,935 was spent on health projects, US $650,866 on education and US $577,997 on water and sanitation.

Accomplishments included a boost to safe water coverage from 42 percent to 69.6 percent, and the distribution of 7,000 malaria nets. A co-operative was set up to help sell surplus agricultural products from farmers and teach new skills to grow disease-resistant cassava. A culture of saving and investing was also introduced with the establishment of 150 village savings and loans associations. They charged a start up membership fee of 12 US cents. Villagers used small loans to start small businesses or to buy medicine. In one year, a total of £22, 482 (US $36,401) was banked.

Along the three-year journey, tempers flared over the cost of a school’s classrooms, and people vented their feelings regularly on the project website.

Beyond the donated inputs to the community, the issue of sustainability has taken more hard work. The community needed a better organizing structure and committees were established: village health teams, parent-teacher associations, water source committees, farmers’ groups, parent-teacher associations, and village savings associations.

It wasn’t just a legacy of poverty the community had to contend with: residents also were overcoming the disruption and trauma of decades of violence and instability. The Lord’s Resistance Army had terrorised the population in 2003, for example.

With the relationship with The Guardian ending, Amref will continue to work for another year to strengthen the community structures to lock in the sustainability of the achievements.

This experience is an interesting one that could be copied across the South, with people sharing their recent experiences of development and how they overcame poverty.

By David South, Development Challenges, South-South Solutions

Published: November 2010

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Innovation Villages Tackling MDGs

 

The global economic crisis that began to roll across the world in September 2008 is threatening gains made against poverty and hunger all over the South. As Kevin Watkins from UNESCO’s Global Monitoring Report told the Financial Times, “With the slowdown in growth in 2009, we estimate that the average income of the 391 million Africans living on less than US $1.25 a day will take a 20 percent hit.”

How well millions of people survive the economic turmoil will depend on how local communities respond. And there are innovating communities across the South that show it is possible to succeed. By studying the microcosm of test villages, where quantifiable results are being tracked, lessons are being learned on how to achieve the Millennium Development Goals (http://www.undp.org/mdg/).

The challenge of matching improving living standards and quality of life with environmental sustainability has been taken up by one village in Colombia. The technologies it has developed over the past few decades have been adopted around the country.

In Las Gaviotas, Colombia a unique experiment was hatched at the end of the 1960s: to see if a village could survive – and even thrive – while eschewing fossil fuels and industrial agriculture. It found its first test in the oil crisis of the early 1970s. For Las Gaviotas’ survival, meeting energy needs became paramount.

One of the simple concepts the community applied is a take on the physical reality that energy is never created or destroyed, it just moves from one medium to another. Las Gaviotas believes in using all the sources for energy that can be found in a local area first, before seeking out others.

Founded by development specialist Paolo Lugari,Las Gaviotas (http://www.friendsofgaviotas.org) is located in a desert region of Colombia. The area covers a vast territory comprising three-fifths of the country but is home to just 10 percent of the population. To Lugari, the harsh environment is a challenge to be overcome. To begin to reverse the arid environment at Las Gaviotas, the villagers reversed the dry climate by planting trees.

This had the effect of increasing local rainfall by 10 percent, making it possible to do other economic activities.”The only deserts that exist in this world are deserts of the imagination,” Lugari told the New York Times.

The 200 people living in Las Gaviotas have been able to get by without guns, police, a mayor, cellphones, television or the Internet. Nobody uses a job title — instead the adults in the community rotate jobs.

While the villagers do not use many of the technological tools people associate with modern life and prosperity, they do have a culture of invention. The inventions they have come up with include a solar kettle for sterilizing water and a 8,012 hectare pine forest which is harvested for resin to make biofuel for trucks and motorcycles. The resin is also used to make varnishes and linseed oil.

For years Colombia’s ongoing civil war raged around the community. Violent drug traffickers and private armies destabilized the country for decades. But despite this mayhem, Las Gaviotas has attracted rural peasants seeking to double their wages (US $500 a month) and enjoy the quiet life away from the war.

“We try to live a quiet life, depending on nothing but our own labor and ingenuity,” said Teresa Valencia, a teacher who has lived in Las Gaviotas for three decades.

Other products developed by the village included a turbine powered by a small, one metre high dam that produced 10 kilowatts of electricity, a windmill that was able to spin despite light breezes, and a pump strong enough to draw water from the hard-to-reach savannah water table.

Pride of place was the village’s hospital. Despite hot temperatures and high humidity, the hospital used clever technologies like subsurface tunnels and double ventilation systems in the walls to cool its operating theatre. The roof slid off to allow ultraviolet sunlight to disinfect rooms. After healthcare reforms in Colombia, the hospital was closed. Undefeated, the village turned the hospital’s kitchen into a potable water bottling facility, and reduced the need for hospital visits by making sure everyone in the area had access to clean water.

The community’s approach inspired scientists and architects, who came to design homes, laboratories and factories for Las Gaviotas.

One significant success has been the windmill-driven water pumps developed by Las Gaviotas. Invented by Jorge Zapp, head of the mechanical engineering department of Bogota’s Universidad de Los Andes, it is a lightweight windmill unit weighing barely 45 kilograms. The blades use the airfoil found on airplane propellers to make the most of light breezes.

In the 1980s, UNDP hired the Gaviotas team to install water and windmill pumps in other places in Colombia. Thousands have now been installed in Colombia and the design has been copied throughout Latin America.

Other inventions include a solar-powered kitchen, a water pump powered by a children’s see-saw, and a zeppelin that floats above the savannah plains to detect forest fires.

While the community has been able to forge a success, it can’t avoid the ups and downs of the global economy entirely. Competition from cheap imports of pine resin have pushed down the price the community can charge.

But in a topsy-turvy world, and surrounded by a civil war, what Las Gaviotas has achieved still seems impressive. “We have survived,” said Andrea Beltran. “Maybe, at this time and place in Colombia, that is enough.”

More recently, a much-publicized experiment is also underway in the Millennium villages. The Millennium Villages (http://www.millenniumvillages.org/index.htm) is a joint project between Columbia University’s The Earth Institute and UNDP, and is a bold experiment working with villages in Africa to identify and test solutions to help in achieving the Millennium Development Goals (http://www.undp.org/mdg/).

Britain’s Guardian newspaper has also been sponsoring and tracking changes in the villages of Katine sub-county in Uganda (http://www.guardian.co.uk/katine). Comprising 25,000 people, the project began in October 2007, and is conducted in partnership with the African Medical and Research Foundation (Amref) and Farm-Africa in Katine.

What is useful to people looking for solutions is the way the project is being tracked in detail on the newspaper’s website.

In India, the Model Village India (www.modelvillageindia.org.in) concept pioneered by Rangeswamy Elango, a head of the village of Kuthampakkam near Chennai, has now expanded to 30 model villages. Its approach is about being positive, eschewing griping about problems and instead getting down to work to solve them. Its success is based on an ancient Indian self-organizing model, the Panchayat, and Elango has modernized it to become what he calls The “Network Growth Economy Model” – a direct challenge to the “special economic zones that benefit only capitalist owners,” he said.

Gaviotas: A Village to Reinvent the World – 10th Anniversary Edition by Alan Weisman details further the achievements of the village (www.amazon.com)

By David South, Development Challenges, South-South Solutions

Published: November 2009

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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DIY Solution Charges Mobile Phones with Batteries

There are now more than 3.5 billion mobile phones in use around the world. In the past five years, their use and distribution has exploded across the global South, including in once hard-to-reach places in Africa. In fact, Africa is the world’s fastest growing mobile phone market. Over the past five years the continent’s mobile phone usage has increased at an annual rate of 65 percent – twice the rate of Asia.

The world’s poor are creative users of mobile phones, adapting these powerful tools to help with business, saving and spending money, and communicating with the outside world. As powerful as mobile phones are, they need electricity to stay functioning. And it is the struggle to find a steady supply of electricity that vexes many in the South.

There are wind-up mobile phone chargers, solar powered chargers (http://tinyurl.com/bg3wac), and mobile phone chargers you wave about. But most of these devices are, to someone who is poor and living in the South, expensive and hard to find. So what to do when it is not possible to buy a solar powered mobile phone charger?

Necessity is the mother of much invention. And one inventing mother is Mrs. Muyonjo, a housewife in a remote village of Ivukula in Iganga district, Eastern Uganda. She used to ride her bicycle for 20 miles in order to get to the nearest small town with an electricity charger for her mobile phone battery.

If that wasn’t a struggle enough, she was one day deceived by a vendor running a village battery charger.

“I will never give my telephone to the village battery chargers again,” she told the Women of Uganda Network (www.wougnet.org). “I gave them my new phone for charging, and they changed my battery and instead returned to me an old battery whose battery life can only last for one day.”

Ripped off by the vendor and unable to find the money or time to charge the battery daily, she decided to find an alternative charging solution.

“I looked at what was readily available to me and came up with my own charger. I devised this method to enable me to charge my battery every day. It works perfectly.”

A simple solution that shows there is no need to be a prisoner of technology, just its adaptor.

By David South, Development Challenges, South-South Solutions

Published: February 2009

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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