Local Fashions Pay Off for Southern Designers

Fashion earns big money around the world: The global clothing industry is estimated to be worth US $900 billion a year. For many decades, strong American brands have been the desired commodity for those looking to be cool and contemporary. People were willing to pay high premium prices to get the cache of American cool that the brands conveyed.

But the decline in popularity suffered by American brands in recent years has become a boost for local brands. And this is creating a whole new opportunity for canny Southern entrepreneurs. It is being called ‘fashionalism’ or fashion nationalism – a pop culture trend blending patriotism with fashion.

One of fashionalism’s pioneers is Italian-educated Filipino designer Rhett Eala. He is credited with coming up with the snappy name fashionalism, after launching his My Pilipinas clothing line. Its signature logo is the Philippine archipelago on collared shirts and cotton polo shirts. An experienced designer who has worked in Hong Kong and for a major department store, Eala joined Collezione C2 as creative director two years ago.

He started with just three styles sporting the map. But now he has expanded the design to cover almost his entire range of clothing.

“It’s a fun way to show your pride in being Filipino, without a lot of words. Filipinos have today become global citizens,” said Eala.

Eala’s design talent stretches to pop art paintings as well, with an art exhibit called My Pilipinas Series, 18 Filipino pop art paintings that transcend flag-waving notions of nationalism.

But Eala is no parochialist: he is very much inspired by global artists and trends. His work is a blend of foreign concepts and patriotic ideals. Common Filipino iconography gets the high-design treatment, as Eala draws inspiration from Damien Hirst, David Hockney and Andy Warhol. He tries to challenge his customers, taking the complicated and oblique Rorschach Test patterns, and blending them with other designs.

The fashionalist logoed clothing not only sells well domestically, but also amongst the large diaspora of Filipino expatriates around the world.

“Fashionalism has a very positive impact on our business,” said Joey Qua, the Managing Director of Collezione C2. “We’ve always wanted to highlight the ingenuity of Philippine artistry and what it feels like to be proud to be a Filipino.”

“More importantly, we want to make Filipinos proud to wear our brand here and abroad, since the Filipinos of today are more global in nature, we have so many Filipinos who are more exposed globally.”

“We want to make nationalism hip and relevant to today’s generation,” said Eala.

Supporters of fashionalism say it is about restoring pride in the country’s development and achievements, not in stirring up negative xenophobia and other negative aspects of nationalism.

Another group of Manila fashion designers, Team Manila and Analog Soul, are marking the 25th anniversary of the death of Filipino nationalist hero, Ninoy Aquino – who was assassinated at the airport after returning to the Philippines from his self-imposed exile in the United States on August 21, 1983. Their t-shirts include sayings like: “I am Ninoy.”

The clever designers have turned Aquino’s signature old-school eye glass frames into an iconic logo.

“Ever since our humble beginnings as a Design Studio in 2001, we’ve made it a point to celebrate the Philippines and the Filipino people in our designs,” said Team Manila’s chief operating officer, Nico Bacani. “It was only natural that when we established our clothing and apparel line in 2005, the messages would remain the same – positive messages about the country, the culture and the people, be it explicitly or through subtle means in design.”

Underground t-shirt designers had been selling yellow Ninoy t-shirts to the young and trendy urbanites. But it is the professional design flair that has taken the trend to the next level and created an industry in its own right, with the fashionalism branding spreading beyond clothes to coffee mugs and other everyday items.

“We started as a design studio working from our Macs (Macintosh Computers) at home,” said Bacani. “and when we did start selling merchandise, this would be done literally in our garage and obscure spaces throughout the apartment we were renting. We then participated in bazaars, until such time as we raised enough capital and loyal clientele to expand into a stand-alone store.

“So the obstacles we faced were more towards asset capitalization and recruiting people well-versed in the retail industry. We were, however, luckier than most, as the media would frequently feature our products, which was a big boost.”

And Bacani hopes for a big payoff for the Phillippines as a whole.

“We really wouldn’t say there’s anything negative about it, but we would say that it would be quite disappointing if it ended up just being that – wearing the clothes and not living the message. We would be quite pleased if Fashionalism were a trigger, a catalyst for something bigger, such as a more active participation in the development of the country as a whole. And we see that people starting to think and feel proud of being Filipino and representing the Filipino well, whether it be at the workplace here or abroad, or in everyday living around the world.”

As for other fashion designers thinking of going down the fashionalism path, Eala said: “My advice is being honest with your design. Try to design from your heart and your mind. Be inspired with what’s around you. Design for your environment and if you have a chance, travel to places that you haven’t been to. ”

More on Andy Warhol at Artsy here: https://www.artsy.net/artist/andy-warhol

By David South, Development Challenges, South-South Solutions

Published: October 2008

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Mobile Phones: New Market Tools for the Poor

Bangladesh’s poor can now buy and sell goods and services with their mobile phones, thanks to a Bangladeshi company’s pioneering mobile phone marketplace. The company, CellBazaar, serves as a useful role model for other Southern entrepreneurs and companies looking to develop and market mobile phone applications for the poor that really help them.

CellBazaar is simple to use: A user begins the process by texting the word “buy” to short message (SMS) code 3838. They then are offered a list of all the items for sale and scroll through them to find what they want. When they have found something, they send another SMS. In response, an SMS comes back telling the seller’s phone number. And from that point, business is underway between the buyer and the seller.

“It’s a far more efficient way of finding things. In the past you have to go to newspapers, magazines, and find the best match,” founder Kamal Quadir told MobileActive.

The categories run from used cars and motorcycles, to new laptops, agricultural products like corn, chickens and fish, educational tutors, jobs, and places for sale and rent.

Quadir said he had the idea for CellBazaar when he was a graduate student at MIT, the Massachusetts Institute of Technology in the United States.

“I was surrounded by technologically sophisticated people,” he said. “I saw all this technological possibility and heard one top-notch scientist mentioning that a very cheap mobile phone had the same capabilities as a NASA computer in 1968. A country like Bangladesh has 35 million NASA-type computers, and most importantly, they’re in people’s pockets.”

Quadir saw all this power going to waste, and realized how business was being held back by the lack of information. Absence of market intelligence – or what is available for sale and what is a good price – was a big impediment to more profitable and efficient business transactions.

Quadir first created the idea at MIT Media Labs and eventually signed a contract with GrameenPhone. CellBazaar launched in July of 2006, and, after a year of beta testing, the team started to actively market the service in August 2007.

CellBazaar can also be accessed through its website. This has the advantage of making what is a very local market an international market.

Partnering with GrameenPhone, Bangladesh’s leading telecommunications service provider with more than 18 million subscribers, had its advantages. With 60 percent of the Bangladesh market, “their network is larger than others,” Quadir said.

Just as web applications like Google and the powerful social networking website Facebook (www.facebook.com) transformed the way people work and socialize, so CellBazaar has needed to encourage a change in behaviour for it to work. At first, people didn’t think they had anything worth selling, or that they could use the text messages to connect to a marketplace.

“In the past, a rural village person couldn’t even imagine that they wanted to sell something and the whole world would be willing to buy it,” Quadir said. “The biggest challenge we have is people blocking that audacity and courage.”

To date, over 1 million people have used the service out of a country of 150 million people. “Fundamentally the real issue is about changing people’s patterns,” he said. “But once they learn how to use it, people start doing it really frequently.”

The CellBazaar experience also shows how critical clever marketing is to business success. The company has been marketed through tastefully designed stickers placed in the windows of cars, taxis and microbuses — ubiquitous and continuous publicity for low cost.

CellBazaar also has launched educational booklets for four target audiences: villagers and farmers, the elderly and retired, young professionals, and tech-savvy teenagers. There are detailed booklets for those who want step-by-step instructions, as well as short leaflets for customers who want to carry a “quick guide” in their pocket.

CellBazaar launched its first television campaign during the Muslim festival of Eid in 2007. The ads featured a newspaper seller called Shamsu Hawker, and show how he begins a new career buying and selling used televisions with the help of CellBazaar. The advertisement’s unusual setting on a train, as well as positive imagery of Bangladesh, created a sensation among TV viewers. The character “Shamsu Hawker” has become a nationally recognized icon and popular cultural figure.

As the service grows, the demographic that uses it has also expanded. “Young people were the early adopters,” said Quadir. “Initially urban people used it more, because we didn’t market very aggressively. Word of mouth spread faster because of the higher concentration of people in cities. But now it has spread to rural areas as well.”

CellBazaar has won many awards for its innovation in social and economic development.

The ambitious Quadir wants to expand CellBazaar into East Africa, Eastern Europe, and South Asia. Unlike the web, CellBazaar has to make deals with local mobile phone providers. He can’t just offer the service through the internet. “The Internet belongs to everybody — like highways and like fresh air,” said Quadir. “Mobile networks are privately owned.”

“So far the operators we have worked with have been very good,” he said. “We are very selective in terms of what operator we work with.” As CellBazaar looks to expand, Quadir is focusing efforts on places that have high mobile penetration rates and low web penetration. “We’re looking at any place that has less internet. No matter how good the application is, having internet and high computer penetration doesn’t help us,” he said. “And mobile is everywhere.”

The same lesson is being learned around the world. A study of grain traders in Niger found that “cell phones reduce grain price dispersion across markets by a minimum of 6.4 percent and reduce intra-annual price variation by 10 percent.” According to the study, “The primary mechanism by which cell phones affect market-level outcomes appears to be a reduction in search costs, as grain traders operating in markets with cell phone coverage search over a greater number of markets and sell in more markets.”

Mobile phones are now the fastest growing consumer product in history. Portio Research estimates that between 2007 and 2012 the number of mobile subscribers will grow by another 1.8 billion, mostly in emerging economies like India and China.

Informa Telecoms and Media estimates mobile networks now cover 90 per cent of the world’s population – 40 per cent of whom are covered but not connected. With such reach, finding new applications for mobile phones that are relevant to the world’s poor and to developing countries is a huge growth area. It is estimated that by 2015, the global mobile phone content market could be worth over US $1 trillion, and basic voice phone calls will account for just 10 per cent of how people use mobile phones.

Leonard Waverman of the London Business School has estimated that an extra 10 mobile phones per 100 people in a typical developing country, leads to an extra half a percentage point of growth in GDP per person.

The experience in the Philippines has shown that the best way to drive fast take up of mobile phone services is to offer something very practical and connected to personal income.

“The most significant lesson learned so far,” said Shawn Mendes, lead author on the report, The Innovative Use of Mobile Applications in the Philippines: Lessons for Africa, “is that m-Banking, rather than more altruistic applications such as m-Health and m-Education, has delivered the greatest benefits to people in developing countries.”

By David South, Development Challenges, South-South Solutions

Published: October 2008

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

Follow @SouthSouth1

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Picking Money from the Baobab Tree

 

The fruit of the highly revered African baobab tree is being seen as a great new opportunity for the poor, after a recent decision by the European Commission to allow its importation. According to one study, gathering the fruit has the potential to earn an extra US $1 billion a year for Africa, and bring work and income to 2.5 million households, most of them African bush dwellers (Britain’s Natural Resources Institute).

The fruit of the African baobab tree is mostly collected in the wild from the ancient trees, which can live for 500 years, with some as old as 5,000 years. The baobob enjoys the veneration and respect traditionally accorded to age in Africa, and features in many stories and myths.

The fruit is seen as highly nutritious and a new taste option for the European market. This could be a major potential boost to Africa; the European Union is the world’s biggest trader, accounting for 20 percent of global imports and exports, and a major trading partner of most African countries. South Africa alone exports Euro 20.9 billion a year to Europe (2007).

But serious concerns have been raised about how the harvesting of the fruit will be done, and under what conditions. Getting this right is critical if the sustainability of the fruit is to be maintained, local populations are to benefit, and local use of this food source — eaten by both people and animals — does not suffer.

European food and drink companies are looking to use the fruit of the tree to flavour a large range of products, from cereal to drinks.

Baobab fruit is valued for its alleged medicinal properties in treating fevers and diarrhoea, and as a calcium supplement.

“The potential is huge … We’re quite confident that it’s going to represent significant returns for rural producers,” Dr. Lucy Welford, marketing manager of PhytoTrade Africa, a trade organisation that campaigns for the sustainable use of African natural products, told Reuters.

“I’d say it’s somewhere between grapefruit and tamarind as a kind of flavour,” said Welford, who expects baobab fruit to be used at first to flavour smoothies and cereal bars. It could also be used in juices, ice-creams and jams or bakery products.

PhytoTrade works with South African firm Afriplex, which supplies baobab fruit pulp and extracts.

A refreshing juice made from baobab fruit pulp, known as “bouye” is widely served.

“The tart flavour, the interesting vitamin and nutrition profile and the sexy story that goes with it — that it’s wild harvested from a very lovely tree — these things add value to the existing products,” said marketing economist Ben Bennet, who wrote the 2007 Natural Resources Institute’s report.

In the baobab forests around Tandene village in Senegal, local farmers said they looked forward to earning much more from the trees. Prices for a kilo of baobab fruit varied between 40 US cents and a dollar, they said.

“If people know (that European consumers will buy the product) then they’ll look after the trees better and feed them less to their animals,” said farmer Alassane Sy.

Chido Makunike, an active commentator on food and agricultural issues in Africa, raises some serious concerns about how this is handled. “Being a non-cultivated forest product, who ‘owns’ the baobab fruit? Can anybody just take a truck into the forest, collect the fruit and export it? Obviously the sudden dramatic change in the economic importance of the baobab will open up many questions that will need regulation.”

He worries the fruit will just be exported in its raw form, and processed into products in Europe – leaving Africa and Africans the ones who benefit least economically.

“Yet baobab is a dry, not-easily perishable, easy to process fruit,” he said. “It would not be difficult to have the smoothies and cereal bars that are being contemplated for its use made in Africa and exported as finished product, producing many downstream benefits and keeping more of the wealth to be generated within the continent.”

By David South, Development Challenges, South-South Solutions

Published: October 2008

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Solar Power Bringing Light and Opportunity to the Poor

 

Meeting the South’s energy needs will be crucial to achieving radical improvements in quality of life and human development. It is estimated that 1.7 billion people around the world lack electricity (World Bank), of whom more than 500 million live in sub-Saharan Africa.

Africa’s greater global engagement and economic growth in the past few years has started to draw attention back to the continent’s dearth of reliable power sources and inadequate power infrastructure. With demand for electricity growing fast, it is people running small enterprises and organizations – especially in rural areas – who often get cut out.

Being able to see at night unleashes a vast range of possibilities, but for the very poor, lighting is often the most expensive household expense, soaking up 10 to 15 percent of income.

There’s a direct link between lighting and economic development. Each 1 per cent increase in available power will increase GDP by an estimated 2 to 3 per cent.

A reliable power supply helps people to work longer, important for small businesses, and this increases the amount of wealth that can be created. Lit streets are safer at night, and lure people outside to do business and seek entertainment. It makes it easier for students to study into the night, and in consequence improve their grades.

To take up this challenge, entrepreneurs are using different approaches across the South, to make solar power affordable and able to reach millions of poor people.

Marrying new lighting technology such as compact fluorescent light bulbs (CFLs) and light emitting diodes (LEDs) with solar power generation, opens up the possibility to bring clean, portable, durable, low cost, high quality lighting to Africa’s poor. These new lighting systems also come with huge health and safety benefits, compared to gas alternatives.

In Kenya, more than 80 percent of people lack access to the national grid and depend primarily on fossil fuels for their lighting needs, leading to respiratory diseases and environmental hazards associated with indoor air pollution.

Kenyan solar entrepreneur Charles Rioba of Kodesha Mwangaza – Rent a Light is impressed by the interest in solar power solutions. An expert in renewable technologies with 15 years’ experience teaching in universities, he “realized that to reach the lower end of the market, one had to design an affordable solution.”

“The biggest challenges faced are still affordability, and very little disposable income from the potential end users,” he said. “We are currently discussing with a number of micro institutions who have expressed interest on coming on board on rolling out the project.”

Rioba’s business provides rental solar-charged Powerpacks designed to make electricity affordable for the majority of urban poor, rural households and slum dwellers. The rental system allows the consumer to rent a fully charged Powerpack from designated distributors in the neighbourhood, without having to invest in an off-grid power source, such as a solar panel. The project will set up 100 distribution agents and 10 service centers for the Powerpacks to reach approximately 8,000 households within 18 months. In addition the Powerpack will be used for mobile charging and powering radios, and hopes to create a new market concept for portable electrical energy distribution among the poor in Kenya.

“My model targets to reach the lower end of the market,” Rioba said. “We are doing this by using existing businesses and groupings without creating new ones. We are also sourcing directly from the suppliers and we are working our project on numbers. In this way the margins are very low but aimed at achieving high usage hence return on investment.”

Rioba has just been awarded funding by the World Bank’s Lighting Africa initiative, which aims to provide up to 250 million people in sub-Saharan Africa with access to non-fossil fuel based, low cost, safe, and reliable lighting products and associated basic energy services by the year 2030. It uses equipment that can weather long-term use in remote and difficult areas, trains people to service the equipment, and comes up with commercially viable business models to make all of this affordable to the rural poor.

Rioba says that “for solar to be more attractive in Africa, there are a number of challenges. On the technology side, to make products which are both durable and affordable to the masses. Such new products such as LED lighting may ultimately reduce the size of the solar system and hence the cost.”

In Laos, the rental mode is also proving effective. Only 48 percent of the country’s 5.7 million people have access to electricity, and most turn to firewood and kerosene for light and energy. Over 74 percent of people live on less than US $2 a day and could not afford to buy a solar-power system outright.

The company Sunlabob rents solar-powered lanterns for prices beginning at 35,000 kip (US $3.80) per month, lower than the 36,000 to 60,000 kip (US $4.00 to US $6.60) per months households typically pay for kerosene fuel. After 10 hours’ use, the lanterns are recharged for a small fee from the village’s central solar-power collection facility. All fees go towards maintaining the central solar recharging station. The equipment is rented to a village-appointed Village Energy Committee, which sub-leases it to households at prices it sets. Rent covers all costs, including replacements and operational servicing costs. In the event of breakdowns, rent payments are suspended until repairs are made.

Sunlabob has installed over 5,600 solar power systems since 2000 in over 450 villages and is also working in Cambodia and Indonesia.

“Sunlabob really works well with local people,” says Bouathep Malaykham, head of the Lao Government Rural Electrification Program. “Because they are a private company they can make things happen quickly.”

In Bangladesh, more than 230,000 households are now using solar power systems thanks to the government’s Infrastructure Development Company Ltd. (IDCOL), giving rise to opportunities for a whole new generation of entrepreneurs to make use of this new power supply for the poor. IDCOL is run by the Ministry of Finance, and is on course to install 1 million Solar Household Systems (SHS) using solar panels by 2012. The Bangladeshi government is hoping to bring electricity to all its citizens by 2020 – meaning this is now a prime time for entrepreneurs specializing in providing energy efficient products to the poor.

The Executive Director of IDCOL, Ehsanl Haque, told a recent press conference: “SHS system, containing photo voltaic panels, battery, charge controller, solar lamp and switch, is a convenient mode for supply of power for small electrical loads such as lights, radio, cassette players and black and white TV.”

It doesn’t provide electricity 24 hours a day, but Haque says even with a few hours of electricity available each day, the rural economy is being transformed. “Now they are using SHS for income-generating activities and working hours have been increased for small businessmen, weavers, tailors, hairdressers, and makers of handicraft items.”

Among the many benefits of the electricity has been the ability to listen to radio and watch TV: an activity women reported made them feel safer at night.

By David South, Development Challenges, South-South Solutions

Published: September 2008

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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Farmers Weather Fertilizer Crisis by Going Organic

Around the world, large-scale agriculture relies on the use of chemical fertilizers. But increasing expense and decreasing supply of fertilizer is driving up the cost of food, and in turn contributing to the overall food crisis.

According to a soon-to-be-released UN report, prices have shot up and will stay high for at least three years. Prices have almost doubled and in some cases risen by 500 percent over 15 months.

The fertilizer crisis is caused by several factors. Anhydrous ammonia, which is the source of nearly all nitrogen fertilizer, needs natural gas, and the price of gas has risen sharply. Other fertilizer ingredients like phosphorous, potassium and potash are also increasingly expensive. Fertilizer needs to be transported long distances to get to farmers, so costs have risen with the soaring price of oil. And finally, the rise in demand for food has put the price of fertilizer up, as countries hoard supplies for themselves.

The 1960s ‘Green Revolution’ in agriculture made developing-world farmers dependent on supplies of fertilizers, pesticides and artificial irrigation. Monoculture cash crops became the norm. Yields were doubled, but at the expense of using three times as much water by accessing groundwater using electric pumps. This and fertilizer pollution has caused widespread damage to soil and water. In India, for example, 57 per cent of the land is degraded, according to Tata Energy Research.

In Cambodia, farmers are reaching back to past practices for answers to the fertilizer crisis. One is to go organic. Taking this approach has many health and environmental advantages – and, best of all for farmers, it keeps costs down.

Khim Siphay, a Cambodian farmer, has found he gets bigger crops of rice and vegetables while paying a lot less for fertilizers.

“Using pesticide or fertilizers kills important insects, and causes the soil to become polluted,” he told Reuters. “I use compost and it helps keep the soil good from one year to another. All of my family members help make the compost.”

The push to organic methods for Cambodia’s 13 million people relying on agriculture for a living comes from a non-governmental organization, the Cambodian Center for Study and Development in Agriculture (CEDAC). It has successfully moved to organic methods, starting from just a handful of 28 farmers in 2000, to the current 60,000 – and received an endorsement from the Cambodian Ministry of Agriculture.

CEDAC says farms using the organic methods have been able to increase rice yields per hectare, while the seeds needed have fallen by 70 to 80 percent. By using a “System of Rice Intensification”, the mostly small-scale farmers are able to get more out of the land, with less labour. Add to that the fact that organic rice gets a premium price on world markets, and the result for the farmers has been a rise in income from US $58 to US $172 per hectare.

“The important point of organic farming is that farmers don’t need to spend money on fertilizers and pesticide so they spend less money on farming,” said CEDAC official Yang Saing Koma.

“They can sell the produce for a higher price. Also they can avoid being infected by pesticides and they will be healthier. It is also good for the environment,” he said.

Rice and other produce can be used to feed chickens to produce organic poultry and eggs – another bonus for farmers looking to raise the value of their produce.

“I started doing organic farming outside my rice paddy, but then I noticed production was double, so in the next season, I decided to grow organically on all of my land,” said farmer Ros Meo. “I spend less money now and I can grow more and I am not sick as I was before, my health is now good.”

Going organic in Cambodia is something that is becoming more attractive to the country’s growing middle class, and the government hopes the country will gain a reputation as an organic producer.

Another approach to cheap fertilizer comes from Caracas, Venezuala. Marjetica Potrc, an artist and architect who works closely with impoverished communities, has come up with a “dry toilet” which collects human waste and converts it to fertilizer.

Developed after spending six months in the barrios of Caracas, the dry, ecologically safe toilet was built on the upper part of La Vega barrio, a district in the city without access to the municipal water grid. It is a place where about half the population receives water from municipal authorities no more than two days a week.

By David South, Development Challenges, South-South Solutions

Published: September 2008

Development Challenges, South-South Solutions was launched as an e-newsletter in 2006 by UNDP's South-South Cooperation Unit (now the United Nations Office for South-South Cooperation) based in New York, USA. It led on profiling the rise of the global South as an economic powerhouse and was one of the first regular publications to champion the global South's innovators, entrepreneurs, and pioneers. It tracked the key trends that are now so profoundly reshaping how development is seen and done. This includes the rapid take-up of mobile phones and information technology in the global South (as profiled in the first issue of magazine Southern Innovator), the move to becoming a majority urban world, a growing global innovator culture, and the plethora of solutions being developed in the global South to tackle its problems and improve living conditions and boost human development. The success of the e-newsletter led to the launch of the magazine Southern Innovator.  

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